The Importance of LinkedIn Groups

Can LinkedIn Groups grow your business? The answer is Yes, LinkedIn Groups can have significant impact on your business “if” you take the time to master all the resources that is within in them. Here is a short list of key items within LinkedIn Groups that can help grow your business. First the LinkedIn Groups [...]

Three Reasons Why All B2B Companies Should Be Blogging

I was recently reading an article by Chris Brogan and in the process of watching the engagement of comments Chris commented and asked the question:  “Is their anytime a company shouldn’t have a blog?” I thought this was a great question and it’s obvious to me that each reason why a company shouldn’t have a [...]

B2B use of Social Media for Sales is still P2P

B2B social media P2P

Many executives and companies are beginning to explore social media to generate sales for their business. At the end of the day social media will generate leads and even some sales, but in the B2B space it will still come down to people. It is important to understand that social media is an ingredient to [...]

Who Should Manage Your Companies Online Message & Marketing?

When it comes to managing your companies online message and social media branding who should it be? I will share with you some of the pro’s and con’s of each category below. In the end I believe you should review this with the assumption you need a little of each profession and you may need [...]